Current Issue
Archive
Editorial Board
Aim And Scope
Author Guideline
Indexing
Publication Fee
Copyright

Title:
EXPLORATION ON TALENT CULTIVATION OF INTERNATIONAL BAIJIU SOMMELIERS

Authors:
Zhu Wenjun, Quan Zhenyao and Gao Haiping ,China

Abstract:
Under the great picture of globalization, China has been standing on the international stage, affecting the international market and trade. With the development of China's comprehensive national strength, Baijiu, a unique distilled liquor in China, has gradually been introduced into the international market. However, it is undeniable that the process of Baijiu internationalization is still struggling. Therefore, there is an urgent need for international Baijiu sommeliers who have acquired both profound bilingual skills and been familiar with Baijiu professional knowledge. Through the methods of class experiment, investigation and social practice, this paper explores how to cultivate high-quality Baijiu international sommeliers, in order to solve a series of problems such as the lack of international recognition of Baijiu, and help Baijiu achieve the grand goal of internationalization

PDF Download

 

 

Creative Commons License

News

Attention to Authors

The latest issue
(Sept, 2018) of IJEHSS Invite Research Article/Manuscript .