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Title: PROFITABILITY ANALYSIS OF PALM OIL MARKETING IN OGUN-STATE,
NIGERIA
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Authors: Akerele, E. O; Oyebanjo O., Rufai A. O.
Ilori A. R., Fadipe M. O. and Aderinto A. ,Nigeria
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Abstract: The primary aim of this study is to analyze the profitability and marketing efficiency of
marketers in Ogun State, Nigeria. To achieve this objective, one hundred and five respondents
were interviewed but only eighty were finally considered. The socio-demographic and
economics characteristics of the marketers were analyzed and that of the market survey. The
results showed that women invested in palm oil marketing more than the men, the age
distribution of the respondents show that people between the age group of 31-40 years has
capacity to meet their daily needs. From the data collected on the level of education, it showed
that 41.3% of the sample respondents had primary education only, 35.0% respondents have
secondary education and 23.8% respondents have tertiary education. The implication of the study
is that all the palm oil marketers had one form of formal education or the other. The data on the
respondents initial capital, showed that 51.3% of the respondents sourced their start up capital
from cooperatives, 32.5% got their business finance through loans from banks, while 16.3%
those with self business finance i.e. owners equity. It could be inferred from the result that
cooperative have been of good and important aid in the aspect of business finance in Ogun State
and the country as a whole |
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